Rebranding & My 5-Year Blogiversary

Hello! My name is Amy and I am currently a senior at the University of Oregon majoring in magazine journalism.

I never imagined that I would be so encouraged to blog at the excellent program that the University of Oregon has for journalism! Yet here I am. I hope to add more of a personal touch to this blog, detailing my experiences and thoughts on the world.


Believe it or not, I wrote that just over five years ago. This blog / website started as a class project for Professor Melissa Hart at the University of Oregon. At the time, I was an aspiring magazine writer at the School of Journalism and Communications (SOJC).

I have this blog, and the SOJC, to thank for the path that my career eventually went down. Because of this blog, I started applying to social media jobs after college. And because of this blog, I landed one and launched my career in digital marketing.

My posting became sporadic as I entered The Real World. I was constantly blogging and utilizing social media for the company that I worked for. Sometimes, I just wanted to go home and unplug.

Moving on.

I’m not the same person that I was five years ago, and it’s about time my blog and social media channels reflected that. One of my goals at the moment is to rebrand my online presence so that it reflects who I am, not who I was or who I think I should be.

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